How did "The Lonely Brave" change from a network divine comedy to a national children’s song?
Dinghuili Primary School takes The Lonely Brave as a project-based learning course for teaching and research.
Children’s understanding of the "lone brave" (CCTV screenshot)
Paintings by students of Dinghuili Primary School
With the attention of the People’s Daily and other media, "The Lonely Brave" is really a hit.
The reason why it became popular again was that people suddenly discovered that this online game theme song, which was originally sung by Hong Kong singer Eason Chan, caused a "viral spread" among primary school students who were mainly born after 10, and changed from BGM of various short videos to "joint code" for contemporary primary school students.
However, to what extent is The Lonely Brave popular among young people? What kind of transmission path did you follow? What kind of mood of the times is conveyed behind the explosion? Is all this accidental or inevitable?
phenomenon
"Can all your children sing" The Lone Brave "?"
Parents:
The lone brave "from person to person"
"Your children can sing" the lone brave "? My son can’t sing, will he be isolated? " In a WeChat group that gathered parents of the post-80s generation, some parents asked slightly anxiously. Among the parents and friends who answered him, eight out of ten said, "I can sing." A parent comforted and said, "Don’t worry, your child won’t do it now, but he will in a few days." Indeed, there has been a "human-to-human" phenomenon in the song "The Lone Brave".
Liuli overheard her humming the tune of this song on her way home and asked her, "Where did you know this song?" The daughter said, "All the students can sing."
A few days later, Liuli listened to her daughter sing the tune of "The Lonely Brave" at home, but the lyrics were slightly different. His daughter told him that it was a "dream version" of The Lone Brave.
The original "Lone Brave Man" has been revised several times, and many funny versions have appeared, which are sung among children. The so-called "dream version" is actually a version of the lyrics that dreams of not going to school, not doing homework, eating snacks and playing games.
Liuli found that, judging from the reaction of friends in the group, most children in primary school or even kindergarten can sing The Lonely Brave, and even if they can’t sing, they will hum the melody of the climax.
At first, some parents thought that their children learned from music lessons, but in the discussion, they found that the songs sung between children did not come from the classroom, but from the Internet.
"My children didn’t know it at first, but later they learned it from the children of the big brothers. His children were loosely managed and always went to Tik Tok." A parent gave evidence of his observation. Another parent said that both children in his family can sing "The Lone Brave". The boss learned it from the second child, and the second child played a role-playing game called "Mini World", which contained this song.
Parents with a second child found that "The Lonely Brave" was mainly sung in the middle and lower age stages of middle and large classes or primary school students in kindergartens. "My boss is already in the first grade, and it bothers her third-grade brother to hum this song every day."
Teacher:
Interact with students with The Lone Brave
Children’s love for "The Lone Brave" began during the epidemic prevention and control this spring. An ancient teacher in the first grade of a primary school told the reporter of Beiqing Daily that she would play some songs to the students during recess. When asked what songs they wanted to listen to, most of the children would say in unison: "The lone brave."
Teacher Gu has heard this song on the Internet before, but I didn’t expect the first-year students to be interested in this kind of pop music. When she plays this song during the break, some children will jump to the rhythm unconsciously, and almost all the boys in the class will sing at the climax.
Later, Teacher Gu saw on the Internet that a child used the lyrics of "The Lonely Brave" to check the secret code. She also learned to check with the students several times. "The students will be very happy to cooperate and feel that the teacher is very close to them."
Students also have different opinions about why they like the song "The Lonely Brave". Some students say that the lonely brave is an assassin, very elegant and handsome; Some students say that this is a song depicting laborers; Some students said that this is a doctor’s song to kill the virus.
The ancient teacher said that from the communication with the students, she felt that the children liked the song "The Lonely Brave", which should have originated from an online video during the epidemic. In the video, a swordsman killed the virus with a sword, and BGM was the song "The Lonely Brave". Therefore, the children think that this swordsman is very brave and has a chivalrous spirit, which can defeat the virus and make everyone’s life return to normal.
Liu Ying, a music teacher at Dinghuili Primary School in Haidian District, told Beiqing Daily that she heard the children singing this song in her own music class, and some children mentioned "The Lonely Brave" when sharing their favorite songs.
As a music educator, Liu Ying analyzed that the melody of "The Lonely Brave" is very suitable for children to learn to sing, with a fast rhythm and a strong sense of rhythm, which makes children easy to accept, and the rhythm and lyrics are sonorous, giving people an inspiring feeling, which is also in line with children’s psychological expectations when pursuing future hopes.
Liu Ying said that what impressed her most was the sentence in the lyrics, "Who said that a hero is standing in the light". Because every child has a heroic dream, this song touched the children’s dreams, and let the children know that heroes are not only firefighters, policemen and doctors, but also teachers and parents around them.
Because of the popularity of this song, the music teachers in Dinghuili Primary School also took the song "The Lone Brave" as a project-based learning course for teaching and research. According to the different age groups of students, the teachers asked the students to interpret "The Lone Brave" with different instrumental music and dance methods, which also achieved good art teaching results.
spread
Topics related to "The Lonely Brave" have rushed to the hot search list several times.
Wave 1:
After the launch, many stars covered it.
In addition to "going out of the circle" among younger people, the popularity of the song "Lonely Brave" on major social platforms has also continued to rise recently, and topics related to "Lonely Brave" have rushed to the hot search list several times.
The reporter of Beiqing Daily found that the spread path of the song "The Lonely Brave" can be roughly divided into the following four stages: attracting many entertainment stars to cover, entering the student group, serving as the "joint code" for adults and children, and being named by the mainstream media.
On November 8th, 2021, the Chinese theme song "Lonely Brave Man" of the game League of Legends derivative animation League of Legends: Battle of Two Cities was officially launched. The song was written by Tang Tian, composed by Qian Lei and sung by Eason Chan.
The reporter of Beiqing Daily found that Phoenix Legend, Angela Zhang, Xin, Tengger singer, A Duo and many other stars had covered "The Lone Brave Man" on the show or in the recording studio only about half a year after the song was launched.
In a variety show on Zhejiang Satellite TV, Yang Kun, Rainie Yang and J.zen sang "The Lone Brave", and Weibo’s topic "Yang Kun’s lone brave opens his mouth" was read by 7.888 million people.
In the program "Braving the Wind and Waves", Na Ying, Xu Ruyun, Sitar tan and Jessica sang "The Lonely Brave", and Weibo’s reading on three related topics reached 140 million.
Wave 2:
Infiltrate into the student group
While the entertainment circle is "broken", The Lonely Brave is also widely circulated among students. There is a chorus of the whole class, a performance, and a table dance of this song specially arranged by the teacher for the students. The reporter of Beiqing Daily found that as early as mid-March this year, there was a discussion on "Why do primary school students like" The Lone Brave "on the Internet.
Until now, you can still see a lot of hot content when you open the major platforms to search for the keyword "The Lone Brave" for primary school students, which is also the most intuitive embodiment of the song "The Lone Brave" successfully entering the student group.
The third wave:
Become a child’s "joint code"
After "The Lonely Brave" became popular among students, the reporter of Beiqing Daily also noticed that many self-media bloggers went to the streets to look for children’s "secret code". Many times, the phrase "I love you to walk alone in the dark alley" just started, and the children began to sing "I love the way you don’t kneel".
Interestingly, on April 2, a young man in Kaili, Guizhou Province played drums to exercise his courage at the school gate, but he did not expect to attract a group of primary school students to watch. Later, everyone sang "The Lone Brave" along with the rhythm. The video has 474,000 likes.
Wave 4:
Be "named" by the mainstream media
In addition to the strong communication power of all parties, the attention of major media has also become an important reason why the song "The Lonely Brave" has become popular all over the network. In the past two months, The Lonely Brave has been named by the mainstream media.
On May 26th, the People’s Daily official micro published an article entitled "The Solitary Brave Writer Responds to the Struggler who Warmly Moves Forward with Songs as Children’s Songs", and the topic was read 260 million times. On May 8, People’s Daily and many other media released "Nine Ancient Musical Instruments Unlocking the Ancient Style Lonely Brave", with a topic reading of 5.094 million in Weibo; On July 4th, People’s Daily WeChat WeChat official account published a tweet "Why do primary school students love to sing ‘ The lone brave ’ ? ",reading 100,000+.
sound
Good production, copyright, platform and capital win together.
"A song is on fire, and everyone is rushing to make their own version, which is now the norm in the industry." A music industry practitioner told the reporter of Beiqing Daily about the industry logic he observed. "Everyone is rushing to make a flow of money." A short video industry practitioner added.
"The lone brave is really a high-quality song. The lyrics and songs are excellent, and the chord direction is not vulgar. " A post-90 s platform musician told the reporter of Beiqing Daily, "It is normal for children to like such positive energy songs. In addition, the Chinese theme song, which was originally the game animation of League of Legends, also covers a large number of gamers. They are all young people and have a great overlap with the student group."
Analyzing the reasons for the popularity of this song, all four interviewees said that as the theme song of League of Legends game animation, the popularity of Lonely Brave has a lot to do with the ability of various copyright owners, music platforms and video platforms to spend a lot of money: "Now a song is not popular, 80% depends on money, and 20% depends on luck." The music critic told the reporter of Beiqing Daily, "The copyright competition of the three major Internet companies with music business has become fierce. Many times, everyone will push their own copyrighted songs and give little traffic to competing platforms. This is already a common practice in platform competition. Because every time it is played, there will be a corresponding income. "
A short video industry practitioner said, "When a song is hot, online celebrity covers and shoots short videos to get hot, and MCN will throw money at the back to push the content into a larger traffic pool for the sake of traffic. This created the popularity and visibility of the whole network. In the end, this song was heard by primary school students, and they began to sing spontaneously, which was a greater victory for traffic. "
Some media also said that the cultural logic of explosive fire is that experienced professionals enter the online pop music arena. "Of course, The Lone Brave can do this because the traditional record industry is behind it. Qian Lei, who has rich production experience and many masterpieces, is the producer, and Tang Tian, a female lyricist with many masterpieces, writes lyrics. Her personal experience of fighting cancer is also well known in the spread of The Lone Brave. In other words, the fire of "The Lone Brave" spread all over the network, and it also means that professionals will leave. " Titanium media reported that.
Chaoliu archives
The Lonely Brave carries inspirational genes from its birth.
The popularity of "The Lonely Brave" made the original singer Eason Chan somewhat unexpected. He personally sent Weibo and said, "I heard that I sang a children’s song."
According to Qin Yanqiong of Nanjing Normal University’s paper "A comprehensive discussion on nursery rhymes — — From Literature to Pedagogy, the word "children’s songs" originated from Zhou Zuoren: "children’s singers, children’s songs, Gu Yan nursery rhymes". Therefore, it is considered that nursery rhymes are the modern names of nursery rhymes.
Children’s songs and nursery rhymes are part of folk songs, oral poems created by the general public, and the true reflection of their real life, thoughts, feelings and psychological wishes in rhythmic and musical oral language. The popularity of ballads is actually a form of folk literature expression from ancient times to the present, which is closely related to the historical situation of social development.
Chu Zhaohui, an education expert and researcher at the China Academy of Educational Sciences, told the Beijing Youth Daily that children have a stage of growth and development. At the age of 4, it is a critical period for their personality growth and development, and they have obvious perception of the outside world. The popularity of this song is closely related to the external growth environment of minors now.
Nowadays, parents and teachers of children mostly urge their children to get better grades, and their emotional needs have not been met. So they need a certain channel to vent, and this song meets this need.
"If the emotion is not (satisfied), the child’s life experience will cross the actual age." Chu Zhaohui believes that families and schools should further reduce the pressure on children and let them "return to childhood".
Chu Zhaohui said, "Each of our children is like a ball. When you throw it on what kind of wall, it will bounce back. This is a very normal phenomenon and should not be over-interpreted. The song "The Lonely Brave" is a reflection of the emotional state of children. "
As a music teacher, Liu Ying also has a social view on the popularity of The Lone Brave. She thinks that good music songs must conform to the social development trend before they can become hot spots.
Under the background of the great changes in the past century and the national fight against the epidemic, the forceful rhythm and lyrics full of positive energy conveyed by Lonely Brave bring more encouragement to children growing up in this environment.
In addition, Liu Ying believes that there is a touching story behind the song "The Lonely Brave". Tang Tian, the lyricist of the song, is a woman who has been fighting cancer for ten years. She is not only the creator of lyrics, but also the hero of the song story. It can be said that the song "The Lone Brave" has an inspirational gene since its birth.
At present, it is impossible to fully count how many versions of this song there are. As many children feel, the lyrics of The Lonely Brave contain courage, blood, comfort and healing. These feelings make this song resonate with more people and give the lonely and brave people room for multiple interpretations.
Version evolution
Original version: Chinese theme song of the game League of Legends derivative animation League of Legends: Battle of Two Cities.
Cover: In 2022, it was successfully "out of the circle" and was covered by many big musicians and famous musicians.
Children’s songs: A kindergarten in Xuchang, Henan Province set the Lonely Brave as a wake-up bell; A doctor in Zhuhai, Guangdong, used the "Solitary Brave" to "check the code" to eliminate the fear of the little boy who treated his teeth; In a primary school in Kunming, Yunnan, after a class lost the tug-of-war competition for three years in a row, the teacher sang "The Lone Brave" to motivate the students.
Adaptation: Holiday Edition, Homework Edition, Altman Edition and Happy Edition, which are popular among children; It has been changed into an "industry edition" by police, doctors, miners, firefighters, prosecutors and township civil servants.
Text/Reporter Zhang Ziyuan Wang Wei Zhang Zhiyi Zhu Jianyong Coordinator/Zhang Bin