Geely Colorful 1.5T or 80,000, equipped with L2 autonomous driving assistance technology

Recently, there have been new products one after another, especially when the pre-sale price was just announced some time ago, and now there is another model with the word "Bing" released. Its high production level makes many brands feel ashamed.

Recently, its new small SX11 has been officially named as the first model based on the self-developed BMA modular platform. This main model, which is also highly expected, now seems to be ready only for price, so we might as well predict the price of this car.

Sort out the positioning of Colorful in Geely SUV models

As mentioned earlier, this period of time was very productive. Coupled with its existing models, it could be said that it now had a large number of products, and most of them were models. In this way, we must first understand the position in the product matrix, so that we can simply infer the price range.

No matter from the design, or naming rules, have to let people associate him with, coupled with some basic parameters and manufacturers of some information to compare, it is not difficult in its products, positioning should be between and. So we can guess that the price may be roughly between 8-150,000 yuan range.

Infer the price of Colorful from the same brand products

The products of its "Bo" and "Bing" characters can be said to be "neat and tidy", and the corresponding models are mostly models of different styles at the same level. Then we might as well compare their prices (currently pre-sale prices) from right and right.

▲ Geely Binyue

▲ Geely Boyue

▲ Geely Binrui

▲ Geely Borui

Since it is equipped with the jointly developed 1.5T, we will only choose the other three models to compare. First, let’s take a look at the entry-level versions of these models.

Through a simple calculation, it is not difficult to conclude that the entry-level model is about 54% more expensive, and if it follows this pricing ratio, then we can roughly calculate the starting price of 71,300 yuan.

Then next, we can also calculate the upper limit of the price range based on the price of the highest matching. The price of the top version is 51.3% higher, and it can be calculated that the top matching price may be 105,600 yuan.

In this way, we have roughly determined the possible price range, which may be 7.13-10 5,600 yuan or so, but the price obtained by arithmetic is very inaccurate. After all, if it is really this price, it is estimated that consumers will laugh crazy first, and it is equipped with a stronger 1.5T.

A comparison with competitors of other brands

So in order to predict the price more accurately, we also need to compare it with competing models of other brands in the market with similar configurations. At present, it can be compared with competing models, including those that are small in size and similar in positioning. From these models, choose the 1.5T version to compare to predict its price.

In terms of size, it is indeed smaller than other compact models, but it is similar to those of the same class.

However, if you look at the power, even though it is equipped with 1.5T, it can be seen that in the case of the same level, the power data is the best. 130kW and 255N · m, matching 7DCT wet, the 100-kilometer acceleration can reach 7.9 seconds.

In addition, it is understood that new energy vehicles such as PHEVs will be launched simultaneously in the future, and they will also be equipped with a wealth of intelligent safety equipment and L2 autonomous driving assistance technology.

So in general, if it is "small", it is better than other brands’ models because of its stronger power. Although the internal space may be slightly inferior to the competing models, I believe it will be very cost-effective in terms of configuration compared with other products.

Considering past pricing habits and increasingly confident brand power, perhaps the price of this one will be around 8.28-12 6,800 yuan.

And there is also a speculation here, that is, whether the future will launch a lower power 1.0T model, if so, then the entry-level model, the price may enter the 80,000, predicted to be around 79,800 yuan.

In addition, according to the new product launch to the market, most of them have a warm-up period of about three months, so this car is likely to make consumers wait until the end of the year.